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Video: Changing Behavior of Asian Travelers Is Reshaping Brand Expectations

By Sean O’Neill, Skift

Acacia Leroy, Asia trend strategist at TrendWatching, spoke at Skift Forum Europe 2017 in April. She cited clear and insightful practical examples of emerging behaviors of outbound travelers. Skift

Skift Take: It won’t surprise anyone that Asian travel is a big theme. But this presentation covers a few changes in consumer behaviors that travel brands ignore at their peril.

— Sean O’Neill

Everyone knows that Asia is a fast-growing sector for international travel.

But what many industry insiders don’t appreciate is the many changes in consumer behavior across Asia that travel companies need to grasp if they want to take advantage of …read more

From:: Skift

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