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Travel’s Paralysis Will Hurt Google’s Advertising Business in Coming Months

By Dennis Schaal, Skift

Associated Press

Pictured is a Google office. The company forecasts a difficult second quarter for its advertising business. Associated Press

Skift Take: Google’s advertising business slowed in March as the pandemic kicked in globally. The second quarter, which ends in June, could be worse, and travel advertisers doing everything they can to conserve cash will be one of the reasons.

— Dennis Schaal

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