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Frequent Flyers Are Getting Happier With Most Airline Loyalty Programs

By Justin Bachman , Bloomberg

Tomás Del Coro  / Flickr

A JetBlue aircraft is shown at Los Angeles International Airport. The carrier’s loyalty program was top-ranked in a J.D. Power survey for the second year in a row. Tomás Del Coro / Flickr

Skift Take: A new study shows frequent travelers are fairly pleased with their airline loyalty programs — but also don’t entirely understand how those programs work. Would better understanding lead to more or less satisfaction?

— Hannah Sampson

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