Loyalty cards got introduced in the last century as part of The Guest Retention Plan. But the next generation travellers does not like plastic. They want to be part of a Tribe: your digital community.
Did you know that an increase in guest retention by just 5 percent, can lead to an increase in profit by 25 to 95 percent. When did you invite the #selfie generation to come again?
Millennials have an 8 second attention span. If your video is too boring, they look for another hotel on Youtube. Keep the pace with them and provide fast streaming video content.
If you work with us, you will get a dedicated team, specialized in your area. Our Service Pack covers all on-line marketing for your hotel; we create and manage your digital assets.
By Dennis Schaal, Skift Hotels.com’s Captain Obvious in its COVID-19 Social Distancing TV commercial. The company pivoted its advertising because of the pandemic. Hotels.com Skift Take: Most travel brands aren’t...
By Matthew Parsons, Skift TripActions CEO Ariel Cohen has defended his move to announce wide-scale redundancies via video conference TripActions Skift Take: Ariel Cohen’s decision to fire 100 employees during...
By Sean O’Neill, Skift Lilium’s new vertical-takeoff-and-landing aircraft seats five and promises be able to fly 186 miles in an hour. The travel startup is building a flying taxi service,...
By Brian Sumers, Skift Southwest Airlines has an excellent balance sheet by airline standards. But even it may take bailout money. David Paul Morris / Bloomberg Skift Take: Given the...
By Cameron Sperance, Skift Coronavirus fears severely curbed foot traffic at U.S. hotels and airports in early March, according to a Placer.ai report. Angelo DeSantis / Wikimedia Skift Take: Government...
By Are Morch Let me start first by saying THANK YOU to all of you. And I also want to thank all the great people that now are performing a...
By tKoumelis TAT update: COVID-19 prevention measures for travellers commuting by rail transport in Thailand tKoumelis Wed, 03/25/2020 – 05:52 …read more From:: TravelAsia
By tKoumelis Hotelbeds response to COVID-19 tKoumelis Wed, 03/25/2020 – 05:39 …read more From:: TravelAsia
By Brian Quinn, Skift Tim Gouw / Unsplash Skift Take: As traveler demand has plummeted and the industry works to consider what is next, Skift is taking the value and...
By Xinyi Liang-Pholsena, Skift Travelers walk past canceled flights on a schedule board, some due to the coronavirus, at the Haneda International Airport in Tokyo. The flurry of travelers returning...
By Matthew Parsons, Skift A virtual meeting in Second Life. Second Life Linden Lab Skift Take: Second Life has every right to reach out to businesses figuring out new ways...
By Associated Press A group of students from Uruguay pose for a souvenir picture on the Olympic Rings set outside the Olympic Stadium in Tokyo, Saturday, March 21, 2020. The...